Cookie Policy and Cookie Information Text
Seir Örme San. Tic. Ltd. Şti. (“Company”) operates the Website at "Serianno.com.tr/" ("Website") and the "Serianno" mobile application ("Mobile Application"). To better serve users ("Users") who become members of the Website and Mobile Application, certain personal information (such as name, age, email address) is requested. Data collected through the Website and Mobile Application may be used for campaigns or special promotional activities related to the User's account, provided that the User has given explicit consent. In addition to personal information, statistical data related to transactions made through the Website or Mobile Application are analyzed and stored.
The Company does not share information provided by Users with third parties without User consent, nor does it use or sell this information for any commercial purposes outside of its activities.
For those who allow the use of cookies within the Website content, Google Analytics Remarketing & Demographics and Interest Reporting features are used. By using ad settings, the scope of Google Analytics for Display Advertising can be disabled, and Google Display Network ads can be customized. Information provided by Google Analytics is used to customize the Website and any ads on the Website according to the interests of Users. This information may be shared with advertisers during audience targeting. This information does not include personal information (such as name, surname, Turkish ID Number, gender, age). It is used in aggregate to conduct research on User trends and compile target audiences, with additional consent requested for these operations.
Google and other third-party providers display Website and Mobile Application ads on various sites across the internet. For Users who consent to the use of cookies, the Website, Google, and third-party providers use first-party and third-party cookies together to collect information, optimize, and display ads based on past visits to the Website and Mobile Application.
Credit card information requested on the payment page is not stored on the Website, Mobile Application, or servers of third-party service providers to ensure the highest level of security for User transactions via the Website and Mobile Application. Thus, all payment transactions are conducted directly between the bank and the device the User uses through the Website and Mobile Application interface.
Cookie Information Text
This information text (“Cookie Information Text”) is prepared by Seir Örme San. Tic. Ltd. Şti. (“Company”) in its capacity as the data controller under the Personal Data Protection Law No. 6698 (“Law”). The purpose of this text is to inform you about the purposes for which cookies are used on our Website and Mobile Application, and to explain the processing, transfer, and management of your data obtained automatically through these cookies.
Seir Örme legally ensures the collection, storage, and sharing of personal data to provide better services to its Users and takes the highest level of security measures to protect privacy.
This Cookie Policy does not cover applications outside the control of the Company, such as information collected by third-party websites and platforms, information collected through links on the Website or Mobile Application, or information collected by third-party sites we sponsor or partner with for headings, campaigns, and other advertisements or promotions. The Company is not responsible for the actions taken by third parties regarding personal data collected, stored, and used through third-party websites.
Seir Örme may update and amend the provisions of this Cookie Information Text by publishing them on the Website or Mobile Application at any time.
Cookies
Seir Örme San. Tic. Ltd. Şti. (“Seir Örme”) uses cookies, pixel tags (“pixels”), and local storage technologies to facilitate the use of the Website and personalize the User experience. This text aims to help you understand why these technologies are used and how they can be controlled or deleted.
Cookies can be classified based on (i) their parties, (ii) their duration, and (iii) their purposes of use. Detailed explanations about the cookies used are provided below.
Mandatory Cookies are used as they are necessary for the operation of our Website. In this context, the legal basis for data processing is the necessity of data processing for the establishment, use, or protection of a right and the necessity of data processing for the legitimate interests of the Company, provided it does not harm fundamental rights and freedoms. For cookies other than mandatory cookies, the basis for data processing is your explicit consent.
What Are Cookies?
Almost all companies offering products or services through websites use cookies on their sites. Additionally, we use cookies to provide a better, faster, and more secure shopping experience and to develop our products and services according to your demands and needs. A cookie is a small text file stored on your device (such as a computer or mobile phone) by the website you visit. When you first visit a website, cookies may be stored on your browser; when you visit the same site again with the same device, your browser checks if there is a cookie stored on the site. If there is a record, it sends the data to the website you are visiting. This enables the website to recognize that you have visited it before and tailor its content accordingly. The information obtained with cookies used under consent does not contain personal information (such as name, surname, Turkish ID Number, gender, age).
Why Are Cookies Used and What Is Our Purpose for Processing?
Some cookies enable the website to remember your preferences from previous visits, making subsequent visits more user-friendly and personalized. Cookies may be processed to operate our website, measure the number of customers, visitors, and members, conduct statistical studies for product and service production, perform necessary work for you to benefit from the products and services provided by the Company, customize products and services provided by the Company according to your likes, usage habits, and needs, and to provide you with personalized advertisements, campaigns, and other benefits through companies/brands that we manage satisfaction programs with, under the provisions of Article 5 of the KVKK (Personal Data Protection Law) and the detailed provisions listed above.
Controlling and Deleting Cookies
Through the cookie preference management tool on our website, you can control permissions for all cookies and revoke permissions for the Website. Necessary cookies are used for the functioning of the site and the generation of non-personal data. Our cookie management tool will help explain the other types of cookies and manage permissions for these cookies. For cookies other than essential cookies, we seek your explicit consent. You can manage your cookie preferences using the ‘cookie preference management’ tool on our website.
After setting your preferences, you can delete previously assigned cookies. Additionally, you can change your cookie preferences by changing your internet browser settings or block or delete cookies. It is also possible to delete previously saved cookies from your browser. Managing or deleting cookies may vary depending on your browser.
Types of Cookies Used
Category 1: Mandatory Cookies
These cookies are necessary for navigating the Website, accessing secure areas, and enabling permissions. They are essential for the shopping cart or payment page and cannot be provided without cookies.
| COOKIE |
DESCRIPTION |
| RequestVerificationToken |
Used to prevent fraud in user actions. |
| __cfduid |
Manages secure network traffic. |
| ASP.NET_SessionId |
Preserves the visitor's session state across page requests. Stored during the session. |
| AWSALB |
Records which server cluster is serving the visitor. |
Category 2: Performance Cookies
These cookies collect information about how visitors use the Website. They help us understand which pages are most visited and whether visitors receive error messages from web pages. These cookies do not contain any information that identifies a visitor and collect data anonymously.
| COOKIE |
DESCRIPTION |
| _ga |
Associated with Google Universal Analytics. Assigns a randomly generated number as a client identifier to distinguish unique users. Calculates visitor, session, and campaign data for site analytics reports. Stored for two years. |
| _gat |
Associated with Google Universal Analytics, limits data collection for high-traffic sites. Stored for 1 minute. |
| _gid |
Used to generate statistical data about how visitors use the Website or user analytics for 24 hours. Stored for one day. |
| Google Tag Manager |
Contains required technologies for basic measurement and functions and is stored for two to fourteen months. |
| Google Analytics |
Contains required technologies for basic analytics functions and is stored for two to fourteen months. |
| Facebook Connect |
Contains required technologies for basic analytics functions and is stored for two to fourteen months. |
| G.A. Audiences |
Contains required technologies for basic analytics functions and is stored for two to fourteen months. |
Category 3: Targeting / Advertising Cookies
These cookies measure the effectiveness of advertising campaigns and tailor the number of ads to match your interests. They are typically placed by advertising networks with the website operator's permission. These cookies remember the websites you visit and share this information with organizations like advertisers. Targeting or advertising cookies generally depend on site functionality provided by other organizations and are not first-party cookies operated by Seir Örme; targeting relies on User's prior consent.
| COOKIE |
DESCRIPTION |
| Datr |
Provided by Facebook for behavioral advertising through the Like button analytics. Data is deleted after ten days. |
| Fr |
Another cookie provided by Facebook, enabling behavioral advertising by tracking the browser through the identity name. |
| APISID |
Used by Google to target users based on the sites they visit. |
| SSID |
Provided by Google to target ads based on visits to ad spaces. |
| Lu |
A cookie provided by Facebook to assist with site login. |
| PREF |
Facilitates personalized advertising based on Google searches. |
| SID |
A Google cookie tracking member logins during site access. |
| Id |
Enables real-time advertising campaigns via Doubleclick. |
| HSID |
Used by Google to identify the real-time site visit of the user’s account. |
| personaclick_device_id |
The unique device ID in the PersonaClick database. Stored for ten years. |
| personaclick_session_code |
The unique user session ID in the PersonaClick database. Stored for the session duration. |
| personaclick_session_last_act |
The timestamp of the last check of the unique user session ID. Stored for 2 hours. |
Data Sharing and Retention Period
To achieve the purposes specified in this Cookie Policy, your data may be transferred to the Company’s partners, public institutions and organizations, and service providers within and outside the country (if you provide consent) to store personal data. Your data may also be processed by these organizations.
Cookies are stored for different periods, as shown in the relevant categories above.
Rights of Personal Data Owners under Article 11 of Law No. 6698
As data subjects, you can submit your requests regarding your data based on your rights under the Law by emailing us at [email protected] from the email address registered in our system or the previously notified email address. Seir Örme will process the request as soon as possible and no later than thirty days, free of charge, depending on the nature of the request.
Under this scope, personal data owners have the right to:
- Learn whether their data is processed,
- Request information if their data has been processed,
- Learn the purpose of data processing and whether it is used in accordance with the intended purpose,
- Know the third parties to whom personal data is transferred domestically or abroad,
- Request correction if personal data is incomplete or incorrectly processed and request notification of this correction to third parties to whom the personal data has been transferred,
- Request deletion or destruction of personal data within the framework of the conditions stipulated in Article 7 of the Law and request notification of this action to third parties to whom personal data has been transferred,
- Object to any unfavorable result arising from the exclusive analysis of processed data by automated systems,
- Request compensation for damages if they suffer due to the unlawful processing of personal data.
Seir Örme SPOR MALZEMELERİ TİCARET A.Ş. - Yeni̇doğan Mahallesi, Ferhatpaşa Cd. Dalkıran Trikocular İş Merkez No:14 D:205, 34030 Bayrampaşa/İstanbul - www.Serianno.com.tr